DualRail Orchestrator – One Store, Two Tracks
9/10
Demand Score
Operating two stores doubles ops cost and causes catalog drift, but merging without control breaks experiences.
9/10
Blue Ocean
Competition Level
$149-599
Price/Month
Predicted customer spend
8 days
Time to MVP
Difficulty: Moderate
The Problem
Difficulty managing B2C and B2B in one store:
Competitor Landscape
- SparkLayer
- Wholesale Lock Manager/Locksmith
- B2B King
Must-Have Features for MVP
Rule builder with segment preview and regression tests
Price/discount tiers and MOQ/pack rules
Content/collection gating and hidden navigation
Tax display toggle (inc/ex) per segment
Payment/shipping method restrictions by segment
Mode toggle UI and auto-detection
SEO canonicalization and noindex policies
Segmented analytics and alerts
⚠️ Potential Challenges
- Item-level price precision without Plus price lists
- Caching and CDN behavior for gated content
- Search and recommendations segregation
- Accurate segment-based analytics
Risk Level: Low
🎯 Keys to Success
- Reduction in duplicate catalog work and errors
- Higher site speed vs multiple lock apps
- Accurate B2B/B2C reporting split
- Fewer B2B customers accidentally seeing B2C pricing
Ready to Build This?
This moderate-difficulty project could be your next micro-SaaS success.